Have you ever had a 48 hour campaign challenge?
“We must go live within 48 hours with a social media marketing campaign for a new client.
The countdown starts now! We have 48 hours…”
The Social Jedi Series team has a big challenge. How will they cope?
The briefing meeting
Clive gets the emergency early morning briefing on its way. The first task is handed to Joyce. “Joyce, please do influencer discovery; nano, micro, macro”. Sofia is next. “Social listening of course for Sofia, but also look for insights in social audio”. Sofia rubs her hands with glee as she is thinking about jumping into the Clubhouse app and Twitter Spaces to do some research via conversations around the industry vertical that the new client is active in.
The initial idea is to make a live video so Rob and his A.I. Robot volunteered to scout out possible venues. Elena is chosen to do community management and capture leads and other feedback. Clive opted to write the story lines, copy, and deal with budget issues. Lorenco is introduced as a new extra resource to help with user generated content.
Have you ever had a 48 hour campaign challenge? Share on X48 Hour Challenge Starts
Is the team going to succeed and create and launch the campaign within 48 hours?
To be CONTINUED… Watch the next episode.
