Social Media Tactical Plan

Five Engagement D’s For Success

Five Engagement D's For Success

Five Engagement D’s For Success.

You can use them for posts but also for story formats in Instagram, LinkedIn stories, Facebook, and Twitter fleets

1.Distribute.

Be mindful of how much content you share  – note the posting frequency per channel type.

2.Discover.

Reach out to new people. Use paid promotion and influencers as well as organic content.

Five Engagement D’s For Success. You can use them for posts but also for story formats in Instagram, LinkedIn stories, Facebook, and Twitter fleets Share on X

3.Dare.

Use engaging elements like polls, quizzes and strategic questions.

4.Drive.

Don’t limit your content; add links and relevant calls to action.

5.Diversify.

Use a variety of content when possible. Be selective and use storytelling.

Five Engagement D’s For Success

Source: Created by Mila, Elena and Cayley based on 50+ success projects – Signify social media team October 2020

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